Kambi signs multi-year sportsbook partnership with QuinnBet in the UK and Ireland

QuinnBet is moving to Kambi’s Turnkey Sportsbook under a multi-year online partnership, with the setup built around the UK and Ireland and optional expansion into additional regulated jurisdictions later on. For PSPs and operators in high-risk verticals, the useful detail is less the branding and more the stack: sportsbook engine, player account management, trading, risk, and regulatory coverage are all being tied together in one migration.

1. Kambi Group plc said it has signed a multi-year online sportsbook partnership with QuinnBet, an established UK and Irish operator. Under the deal, QuinnBet will migrate to Kambi’s Turnkey Sportsbook.
2. The integration will sit alongside QuinnBet’s selected player account management platform, Pragmatic Solutions. Kambi said this will support QuinnBet’s online growth ambitions in the UK and Ireland, while also giving the operator flexibility to expand into additional regulated jurisdictions in the future, subject to relevant licensing and regulatory approvals.
3. As part of the agreement, QuinnBet will use Kambi’s end-to-end sportsbook solution, including a flexible front end, Bet Builder, AI-powered trading and risk management capabilities, and regulatory expertise. Kambi also highlighted its offering for horse racing, football and darts.
4. QuinnBet will also tap into Kambi’s network of more than 70 global partners, which Kambi said helps with pricing, trading performance and product development. In other words, part of the value here is not just the platform itself, but the data and operating feedback that comes with the network.
5. Werner Becher, Kambi Group CEO, said the partnership reflects Kambi’s position as a partner for operators competing in regulated markets. Brenda Quinn, QuinnBet CEO, said the deal marks a significant milestone as the company enters its next phase of growth.