SOFTSWISS Prediction Markets tops 50 signed projects three months after April 2026 launch

SOFTSWISS says its new Prediction Markets product has passed 50 projects in the pipeline since launching in April 2026, with two live projects already operating outside the SOFTSWISS Sportsbook ecosystem. For regulated iGaming operators, the point is simple: this is a fixed-odds prediction product that can sit under an existing licence, without hiring a trading desk from scratch.

1. SOFTSWISS Prediction Markets is a B2B fixed-odds prediction markets platform built for regulated iGaming. It lets operators offer bets on real-world events in politics, economics, technology, sports, and culture under their own brand, within an existing licence, and without a dedicated trading team.
2. The product uses a fixed-odds model, which gives operators control over margin, risk, and player data. For existing Sportsbook partners, integration takes two to three days. New operators can go live in approximately three weeks.
3. Alexander Kamenetskyi, Head of Operations at SOFTSWISS Sportsbook, said the market response reflects demand for a new product category that works inside regulated iGaming. He added that operators are moving from asking whether Prediction Markets work to measuring how much GGR they are leaving on the table.
4. Kamenetskyi also framed fixed-odds Prediction Markets as an acquisition tool, not just another betting vertical. In his words, they can reach harder-to-convert audiences than traditional sportsbook or casino products, while also creating reactivation hooks for existing players. His message to operators was blunt enough: early movers build an advantage that is hard to catch later.
5. On 25 June, SOFTSWISS hosted a LinkedIn Live panel titled “Prediction Markets for iGaming: Risks and Opportunities.” The session included speakers from NEXT.io and the SOFTSWISS Sportsbook team and focused on the questions operators are actually asking: P2P versus fixed odds, regulatory positioning in key markets, and how Prediction Markets sit alongside existing sportsbook and casino products.

SOFTSWISS also published a dedicated report in May 2026, “Prediction Markets: From Trading to Betting.” It tracks the category from its earliest forms to today’s platforms processing billions in monthly volume, and maps the regulatory status across North America, Latin America, Europe, Asia, Africa, and Oceania using data from Dune, Keyrock, TRM Labs, and Blask.