Soft2Bet wins two EGR B2B Awards for mobile and casino software innovation
Soft2Bet picked up two EGR B2B Awards 2026, with recognition for Casino Software Innovation and Mobile Innovation. For operators, the useful part is not the trophy shelf; it is the stack behind it: native apps, platform migration, back-office control, and a system built to keep casino, sportsbook, payments, risk, CRM, and compliance moving inside one operating layer.
- The Casino Software Innovation award went to Soft2Bet’s casino platform, back-office tools, and MEGA, its Motivational Engineering Gaming Application. The platform brings casino, sportsbook, CRM, CMS, KYC, payments, risk, promotions, and player engagement into a single operating system, which gives operators more control and cuts the need to manage multiple vendors.
- MEGA adds gamification engines to casino and sportsbook experiences through missions, challenges, rewards, segmentation, and player progression. Soft2Bet says that this has translated into stronger retention, higher LTV (lifetime value), and clearer commercial performance.
- The company cited recent figures showing 190% year-on-year growth in casino games GGR (gross gaming revenue), 173% growth in sportsbook GGR, more than 200 million game rounds processed every day, and 99.99% platform uptime. Those are the kinds of numbers that matter when an operator is deciding whether a vendor can handle scale without turning the back office into a queue.
- The Mobile Innovation award recognized Soft2Bet’s native app delivery and mobile-first design. Its edge-optimized mobile architecture is built for fast load times, stable gameplay, one-finger navigation, haptic feedback, adjustable text sizes, and voice navigation.
- Recent work on Betinia and Swiper shows how Soft2Bet adapts app experiences to different brands and markets. Betinia reached No. 1 in Sweden and Denmark, and QuickCasino Sweden recorded a 30% improvement in conversion after an App Store product page test.
Andrew Cochrane, Chief Commercial Officer at Soft2Bet, said the EGR recognition validates the company’s product work across mobile, casino software, and gamification. He also framed the pitch in the language operators care about: compete, retain players, and improve performance without adding unnecessary complexity.
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