Reap and Visa to Launch Stablecoin-Linked Card Programs in 100+ Markets

Reap and Visa have announced a strategic collaboration to bring stablecoin-linked Visa credit card programs to over 100 markets globally, with rollout planned across Asia, Latin America, EMEA, and Africa. For PSPs and high-risk operators, the point is not the headline number of markets; it is the infrastructure stack behind it: card issuance, processing, compliance frameworks, and operations built to let partners launch without assembling that plumbing themselves.

1. Reap says the programs will run on its card issuance infrastructure and comply with local regulations in each market. The setup is designed for fintechs, businesses, and platforms that want to issue cards while using stablecoins to fund and manage spending.
2. The collaboration extends Reap’s Visa credit card issuing infrastructure beyond Asia and Latin America into EMEA and Africa. Reap also says it will become the first fintech in Asia to partner with Visa to enable global stablecoin credit card issuing at scale.
3. Reap’s infrastructure covers card network authorization, card processing, compliance frameworks, and operations. In practice, that means partners can focus on product and growth while the underlying issuance and program mechanics sit with Reap.
4. According to Artemis Research, stablecoin-linked card programs are growing at a 106% compound annual growth rate (CAGR), compared with 5% for peer-to-peer (P2P) payments. Visa says it is seeing a $20 billion annual run rate of global stablecoin settlement volume, up 15x year-over-year, with over 160 stablecoin card programs globally.
5. Visa Asia Pacific President Stephen Karpin said the partnership reflects the “strong momentum” in payments and is aimed at bringing trusted and secure payment infrastructure to more markets and use cases. Reap co-founder Daren Guo framed the move as a compliant pathway for any company, anywhere in the world, to issue cards and scale through a single partnership.

For high-risk businesses, the useful signal here is straightforward: stablecoin-funded card programs are moving from isolated experiments to a distribution channel that Visa is willing to scale across multiple regions, with compliance handled as part of the product, not bolted on afterward.